We shoot and create photos and videos for online ads | print media.

Photographers | Videographers | Online Stock Photos

How can online advertising enhance your media mix?

The internet is re-defining the relationship between consumers and businesses, presenting marketers with new opportunities in every step of the marketing cycle -- from brand building, to sharing information, to driving transactions and reaching a wider audience. Only on the internet can you:

* Build brand awareness, perception, and preference.

* Provide product information.

* Encourage trial.

* Acquire customers and increase loyalty.

* Drive sales online and off.

* Build customer databases.

* Manage in-depth customer relationships.

In addition, media consumption is shifting among all demographics. At the expense of traditional media such as newspapers, television, magazines, consumers are spending more and more time online. Yet only 3% of media spending goes to online media (Universal McCann's Insider's Report, Dec 2001).

* Note: Media spending includes TV, radio, newspapers, magazines and the internet only.

The internet is an ideal vehicle for marketing and sales

The internet's functionality and usefulness to consumers have made it a powerful medium for smart marketers.

Consumers are spending money online

* 12 million people trade stocks online.

* 44% buy books online - $2.3 billion.

* 30% of computer sales are online - $6.9 billion.

* 1 out of 2 people online have shopped on the internet - $45 billion last year.

And they are turning to the internet to research new products and services

* 75% of models world-wide register online with agencies.

* Over half of car buyers used the internet to shop for a new car.

* 70% of people use the internet for mortgage information and 13% research new homes.

* 57% of people who buy online research their travel on the internet prior to booking.

* Online is the medium consumers choose most to inform purchase decisions.

Why market with Zebramodels? We provide one of the online ads.